If your website only has an About page and a contact form, it’s not helping you get clients. Here’s what kind of content you need to bring in more leads.

1. Service Pages That Match What People Search

Make sure you have a full page for every main service. For example:

• /roof-replacement

• /kitchen-remodeling

• /divorce-lawyer

Each one should answer key questions and show examples of your work.

2. Location Pages

If you serve multiple towns, don’t just list them. Make unique pages for each:

• /roofing-in-cleveland

• /bathroom-remodeling-chicago

These help you show up in local Google results.

3. Blog Posts That Answer Common Questions

Think: “How long does a roof last?” or “Do I need a permit to remodel?” These attract visitors early in their decision process.

We write and optimize these so they rank and convert.

4. Testimonials and Case Studies

Nothing beats showing real results. Add client stories with before/after photos and quotes.

5. FAQ Page

It helps with SEO and shows transparency. Include at least 5–10 common questions.

Need content but don’t have time? We build out the exact pages your prospects are looking for—and include all the SEO behind the scenes.